Player 360 is more than just a CRM—it’s an ecosystem designed to revolutionize how casinos interact with players across all channels. Whether a player is enjoying online games or sitting at a slot machine, Player 360 connects every touchpoint into one cohesive platform, allowing operators to personalize experiences, reward loyalty, and track engagement in real time.
What is Player 360?
A unified gaming CRM for all player touchpoints
Player 360 is more than just a CRM—it’s an ecosystem designed to revolutionize how casinos interact with players across all channels. Whether a player is enjoying online games or sitting at a slot machine, Player 360 connects every touchpoint into one cohesive platform, allowing operators to personalize experiences, reward loyalty, and track engagement in real time.
Unified Player Data
Centralized data collection from both digital and physical channels.
Personalization at Scale
Tailor offers recommendations and services to each player based on real-time insights.
Omnichannel Engagement
Seamless interaction across online platforms, mobile apps, and casino floor experiences.
AI-Powered Insights
Predict player behavior, optimize promotions, and automate customer service to deliver the best player experience.
Why Player 360?
Deliver the ultimate player experience, anywhere, anytime
Casinos are no longer limited by physical location—Player 360 allows operators to engage with players wherever they are, ensuring a consistent and delightful online and in-person experience. By breaking down data silos and connecting systems, Player 360 empowers casinos to understand player behavior, drive retention, and maximize Player Lifetime Value (LTV).
Why Player 360?
Deliver the ultimate player experience, anywhere, anytime
Casinos are no longer limited by physical location—Player 360 allows operators to engage with players wherever they are, ensuring a consistent and delightful online and in-person experience. By breaking down data silos and connecting systems, Player 360 empowers casinos to understand player behavior, drive retention, and maximize Player Lifetime Value (LTV).
Seamless Data Integration
Connect player data from online gaming, in-casino activities, and loyalty programs into a single, actionable view.
Dynamic Offers and Real-Time Promotions
Respond to player actions instantly with personalized bonuses, offers, and incentives.
Enhance Loyalty Programs
Track player engagement and spending to offer tailored rewards that drive long-term loyalty.
Engage every player, everywhere
Keep players coming back with personalized experiences that boost engagement, no matter where they are.
Player 360 encapsulates every element of the casino experience. From online games to the casino floor, Player 360 integrates all data sources, player touchpoints, and loyalty systems into a single view, enabling personalized, seamless interactions that keep players coming back.
How It Works
Player 360 encapsulates every element of the casino experience. From online games to the casino floor, Player 360 integrates all data sources, player touchpoints, and loyalty systems into a single view, enabling personalized, seamless interactions that keep players coming back.
Real-Time Player Insights
Capture and analyze player behavior in real-time, enabling operators to act quickly and deliver relevant, personalized interactions.
Omnichannel Marketing Automation
Set up automated campaigns across channels that trigger based on player actions, preferences, and engagement history.
360-Degree Player View
Track every player interaction, whether online or in-person, to ensure no opportunity is missed.
AI-Driven Engagement
Use AI to predict player behavior and deliver personalized recommendations and rewards in real-time.
Key Features
Deliver the ultimate player experience, anywhere, anytime
Key Features
Deliver the ultimate player experience, anywhere, anytime
Unified Data Management
Collect, organize, and analyze player data from every touchpoint.
Personalization Engine
Deliver highly personalized content, offers, and recommendations.
Real-Time Marketing Automation
Automatically trigger promotions and communications based on player actions and preferences.
Loyalty Program Management
Create and manage tiered loyalty programs that reward high-value players and incentivize repeat visits.
AI-Powered Insights
Leverage advanced analytics and machine learning to anticipate player needs and deliver timely, relevant offers.
What Can Player 360 Do for Your Casino?
Player 360 goes beyond CRM. It’s a tool designed to increase revenue, enhance player satisfaction, and boost engagement through smarter, more connected player interactions. With Player 360, you’re not just managing relationships—you’re building a platform for sustained growth and innovation.
Increase Player Retention
Personalized experiences keep players coming back
Maximize Player LTV
Deliver more value by understanding player preferences and habits
Boost Loyalty Program Engagement
Use data-driven rewards to keep your top players loyal
Enhance Operational Efficiency
Automate routine tasks, freeing up staff to focus on delivering exceptional service
Get in touch
At Adroit Capital, we share a unified vision, no matter where our team is. We’re driven by a passion for innovation, bold ideas, and the execution that delivers exceptional results. One Vision, Global Impact.
Bryan Lindsey is a gaming executive with over 25 years of experience in hospitality, gaming, and sports betting. As a former President of Red Rock Resort, he played a key role in its $6 billion expansion. Bryan also helped design and launch the Wynn Rewards program. Currently a strategic advisor to top firms like Wynn Resorts, Game Play Network, and ProntoBlock, he is the founder of Crimson International, a global gaming advisory firm. Bryan’s passion for innovation and mentorship makes him a respected leader in the gaming industry.
Player 360 free resources
Self-Assessment
Implement a winning strategy with this step-by-step guide to building a seamless, omni-channel, and data-informed player experience.
Blueprint
Get a 360-degree view of where your current player engagement strategies stand and identify actionable areas for growth.
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Sanjiv Goyal is a Hollywood producer, author, Investor, and futurist with a Master’s in Applied Mechanics from the Indian Institute of Technology Delhi. Known for blending technology with storytelling, Sanjiv’s popular YouTube series and radio show, Confessions of a Futurist, has inspired millions and has over 3 million views. A lifetime digital fellow of the IIT Council, Sanjiv combines deep technical expertise with creativity, pushing boundaries and leaving a lasting impact on industries.
Player 360
Elevate Player Engagement
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Player 360
Casino intelligence in your palm
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